The Process
A proprietary Rapid Feasibility Model (RFM) is used to identify the “next-up product”. Once a product passes through prototype and an internal evaluation, the product journey begins.
How do we make this possible?
It’s all possible by focusing on three large principles of the business.
Build incredible teams
01
Craft sophisticated technologies for large markets
02
Provide repeatable returns for our stakeholders
03
The Vivid Theory vision for building teams is founded on ideas of:
What does this mean?
We mean that we put a “huge” amount of energy into culture, inclusion, and workplace enjoyment. Putting that energy into the team allows our expertise to grow and retain that expertise adds velocity to our studio.
We also strongly believe that people need a stable company environment to work in (a place to call home). The technology business is an ever evolving, build, scale, sell environment and too often that makes a team expendable; we aim to change that.
Brent Lane(CEO)
What benefit do employees have with product diversity?
Another one of core tenets is in the belief that too often when building sophisticated product there is an erosion of culture. Diverse opportunities allow employees to move within the organization to a different technology or product offering new chances for growth and excitement.
Vivid Theory constructs in the most modern and sophisticated software systems available. Products are kept up to date increasing momentum.
Our go-to-market SAAS offering is HeyAuto.com (HeyAuto).
Learn MoreThe PAAS products being engineered for scale and commercialization in the DGGS space are branded under BigGeo.com (BigGeo)
Learn More3. Repeatable Process
How do we do this?
We achieve this through a sophisticated studio model that allows the studio to employ the staff and designate work force where it is most needed for the current opportunity. We build SAAS marketplace opportunities for scale and exit through a deep understanding of product, marketing, sales, and engineering. When this product, a separately held company by Vivid Theory Investors, is packaged and fully exited, the team works towards discovering a new exciting opportunity to be built for scale.
Why does this matter to our investors?
This matters because the Vivid Theory investors are being continuously rewarded through:
Why does this matter to our channel partners?
Vivid Theory establishes deep channel partner relationships where new opportunities for mutual benefit are created. Most of the up-front legal and contractual work can be leveraged for the next opportunity increasing profitability.
Why does this matter to our employees?
Vivid Theory offers key employee options programs which extend into the product opportunities. This creates an atmosphere of employee ownership and loyalty to the company goals. This connected ownership model allows top performers to gain the financial reward of a startup founder while working within a larger more diverse organizations.
We mean that we put a “huge” amount of energy into culture, inclusion, and workplace enjoyment. Putting that energy into the team allows our expertise to grow and retain that expertise adds velocity to our studio.